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This multi-use cream cheek tint adds a natural pop of color to cheeks, lips, and eyes with a smooth, blendable formula that melts into skin for a soft, radiant finish—no shimmer, no mystery ingredients, just clean, nourishing color you can feel good about.
Perfect for minimalist routines and on-the-go touch-ups, it delivers long-lasting wear in a compact, easy-to-use container. A little goes a long way, making it your go-to for that fresh, flushed glow—anytime, anywhere.
How to use
Dab on a few dots of cream cheek tint to the top of your cheekbones, eye lids and lips (optional).
NO SYNTHETICS, PRESERVATIVES, SULFATES OR PARABENS
handmade in small batches
INGREDIENT TRANSPARENCY
Packaged in 100% recyclable paperboard
female founded and family run
SAFE FOR SENSITIVE SKIN, BABIES & BREASTFEEDING MOMS
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Real Reviews from Real Customers
Overall rating: 4.635321 / 5 from 436 reviews.
AI Generated Review Summary
This cream cheek tint offers a natural pop of color with a smooth, blendable formula that is easy to apply and does not irritate the skin. Customers love its beautiful color, perfect shade, and soft, smooth feel. The product is praised for its effortless application and long-lasting wear, making it ideal for minimalist routines and on-the-go touch-ups.
Summary topics
Scent (10%): Customers expressed appreciation for the smell of the product, with multiple reviews mentioning that it smells amazing.
Color (41%): Many customers remarked that the color of the product is beautiful and they love how it feels on the skin.
Texture (6%): Customers loved the texture of this blush, describing it as smooth, creamy, and great.
Shade (6%): Customers raved about the shade, describing it as perfect, gorgeous, and natural-looking.
Appearance (13%): It was reported by customers that the product looks great on the lips and cheeks, and it blends into the skin.
Review topics: [].
Review highlights
"Love the color and texture!" — Shannon S.
"Love the lightweight feel and look of this cheek tint!" — Jennifer P.
"I love the sweet pink color (blush) and it feels nice and creamy when i apply it." — gioia
Reviews
Not just a cheek tint
"Not only is it organic and clean beauty, but it can truly be a multi-use stick. I have done both lip and cheek application and loved how smooth it went on and natural it looked. This is perfect for on the go. On another note, this is a small business with customer service that is truly superb. I ordered the color I thought I would need originally and asked to make a swap since it was too light for my taste. Rather than ship the used makeup back, they said I could keep, recycle or regift all while they resend the color I decided to move forward with. This kind of service is hard to find. I recommend Toups and Co 100% and will be a loyal customer. Thank you!"
— Savanah B. (5/5)
Subtle, beautiful glow to the skin!
"I love layering this over the powder blush for a subtle, healthy glow on my cheekbones. It lasts all day and even stays put in the summer heat and while chasing my two toddlers. Thank you Toups for a great product!"
— Whitney S. (5/5)
Great for everyday use
"I don’t really wear make up. But I wanted a little something to make me look a tiny done up. I use the cheek tint for my eyes and on my eye kids for a little something extra. I love it because it looks very natural but with a little added glow."
— Melissa W. (5/5)
Waste of money
"The pink frost was so light I couldn't see it. Maybe use as a highlighter. The tube size was ridiculously small for the price. Everything I ordered I could hold in one hand for $100. This brand is overrated, overhyped and overpriced. Will not be a repeat customer. And BTW, my order came from Texas, not Alabama."
— Mary D. (1/5)
New customer
"So happy to find this company. Much more difficult to try to be healthy in today’s world. Always searching for great products and food too. Only minor comment is I got 2 eye shadow powders and wish they were in a compact type case. Would be much easier to open and use. Also the beautiful lip colors feather into lip lines so I cannot use. But so love the foundation and blush, brow pencil and eye liner pencil overall very pleased with this company and I want them to do well."
— Annette F. (5/5)
Smooth and long lasting cheek tint!
"I am new at buying these products, but I am now a huge fan! The cheek tint blends so easily, gives that woken up look, and lasts all day. I use it with the cream highlighter (the rosy colored one). I love the combo!"
— Katherine O. (5/5)
Beautiful, lovely color
"The Merlot shade goes beautifully on my skin tone. Looks so natural and easy to apply and blend."
— Somaly H. (5/5)
Love the Cream vs Powder
"I’ve been using powder my whole life. What a joy to have a cream that blends into my skin and overall look. It’s so natural, and unlike some other women my age, I don’t look clownish with obvious unblended color."
— Donna L. (5/5)
So creamy!
"I love this cheek tint; it blends so easily into a soft, beautiful flush of color on my cheeks. Knowing it is clean and good for my skin makes it all the better!"
— Jennifer B. (5/5)
Finally
"Finally an easy product that I can use knowing it won’t hurt my skin."
